So you say you want a TALL beer? We have studied this market thouroughly, from an end-user standpoint, and have determined that the optimum size of a TALL BEER should be more than 22 ounces, even more than a liter. In fact, we now offer you the super-liter. That's right! 34 oz. of the COLDEST, FRESHEST tap beer in town. This thing is so big, we have dubbed it the VALDEZ, after the infamous EXXON VALDEZ supertanker. ENJOY!

"Just one more" takes on a whole new perspective.